AI & Intelligent SystemsClient: ScaleDirect B2B•Industry: B2B SaaS & Growth
PulseScale - Predictive Lead Scoring & SDR Router
Inbound prospect qualification system matching website behavior and firmographic data to instantly route high-value leads to senior reps.
Launch Live PlatformVerified Business Metrics & ROI
+210% pipeline increase
Sales Qualified Leads
Under 60 seconds from form submit
Response Time
Sales cycle reduced from 44 to 18 days
Deal Velocity
The Operational Challenge
High lead volume meant SDRs spent 60% of their workday pursuing unqualified contacts while enterprise opportunities sat cold.
The Engineered Solution
Engineered an automated enrichment pipeline that scores inbound leads in under 2 seconds and fires priority calendar invitations and alerts.
Engineered from scratch without templates or technical debt
Delivered on global edge CDN with 99.8% uptime SLA
Technical Stack
Next.jsPythonFastAPIPrismaPostgreSQLTwilio APISlack API
Architecture: Edge Microservices
Security: Role-Based Auth + Encrypted VPC
Deployment: Automated CI/CD
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